Specialized supported a fixed gear crit team that traveled with the Red Hook Crit series. I managed, and creative directed this project and the team durring 2017 and 2018. The team included, Alec Briggs, Aldo Ilesic, Stephan Schaefer, Eamon Lucas, Justin Williams, Gus Morton, Carla Nafria, and Rafael Limieux.
In 2016 Specialized used internal Designers. In 2017 I designed the graphic, look and feel throughout the entire campaign. In 2018, I facilitated a collaboration with LA based artist Michael Reeder translating his work to bike, product, and spaces.